IKHITHI YABEZINDABA NEMIDIYA

Ikhithi yabezindaba ye-Asrosan.

Amalogo, izincazelo zenkampani, imibala yebhrendi nezinsiza zemidiya ezigunyaziwe zokusetshenziswa ekuhleleni izindaba. Nganoma yini engabalwanga lapha, bhalela ku-hello@asrosan.com.

01 — IZINCAZELO ZENKAMPANI

EGCWELE — ~100 AMAGAMA

I-Asrosan LLC iyinkampani yezokuzijabulisa nezobuchwepheshe eyakha isofthiwe entsha, izinkundla zedijithali, okuhlangenwe nakho okusebenzisanayo, nemikhiqizo yesizukulwane esilandelayo yezethameli zomhlaba wonke. Sihlanganisa ubuchwepheshe, ubuciko, nokuthuthukiswa kwemikhiqizo ukuze sakhe izixazululo ezinwebekayo kwezokuzijabulisa, imidlalo yevidiyo, imidiya, ubuhlakani bokwenziwa, ubuchwepheshe bewebhu, nesofthiwe esekwe efwini. Kusukela kokuhlangenwe nakho kwedijithali kwangempela kuya ezinkundleni zebhizinisi ezinamandla, sigxile ekuthuthukiseni imikhiqizo ekhangayo, ethembekile, ephephile, neyakhelwe ukukhula kwesikhathi eside. E-Asrosan, siguqula imibono enkulu ibe imikhiqizo yangempela ngokuklama okucatshangelwe kahle, ubunjiniyela besimanje, nokusungula okuqhubekayo.

EMFISHANE — ~40 AMAGAMA

I-Asrosan LLC yakha isofthiwe entsha, izinkundla zokuzijabulisa, imikhiqizo yedijithali, nokuhlangenwe nakho okusebenzisanayo kwezethameli zomhlaba wonke. Sihlanganisa ubuciko, ubuchwepheshe, nobunjiniyela besimanje ukuze siguqule imibono enkulu ibe imikhiqizo enwebekayo.

UMUGQA OWODWA / META

I-Asrosan LLC iyinkampani yezokuzijabulisa nezobuchwepheshe eyakha isofthiwe entsha, izinkundla zedijithali, imikhiqizo yemidlalo yevidiyo, nokuhlangenwe nakho okusebenzisanayo.

ISIQUBULO

Sakha ubuchwepheshe. Sidala ezokuzijabulisa. Sibumba okuhlangenwe nakho kwedijithali.

02 — AMAPHULETIFOMU

03 — ILOGO

asrosan
EYINHLOKO — KUSIZINDA ESIMNYAMA
asrosan
KUSIZINDA ESIMHLOPHE
UPHAWU KUPHELA
UPHAWU LWEBHRENDI OLUGUNYAZIWE LANDA I-SVG LANDA I-PNG

04 — UMBALA NOHLOBO LWAMAGAMA

OMNYAMA #000000
OMHLOPHE #ffffff
OLUHLAZA OKWESIBHAKABHAKA LWE-ASROSAN #7da7dc
I-TURQUOISE GÖK #4fc3c8
IGOLIDE #d9a441

Helvetica Neue

Izihloko medium (500), umzimba wombhalo regular (400). Ezisekelayo: Helvetica, Arial.

05 — IZINSIZA ZEMIDIYA

Isiteji sezokuzijabulisa esingaqondakali se-Asrosan esinemidwa egobile enesikhungo esisodwa, izikrini zemidiya ezisuswe endaweni, imikhondo yamaphikseli enesigqi, nohlaka lokugxila lwegolide
UMKHIQIZO — EZOKUZIJABULISA LANDA I-SVG LANDA I-PNG
Inkundla yesofthiwe engaqondakali ye-Asrosan enezindawo ezinezingqimba, amaphuzu axhunyiwe, nemigqa yokudlulisa enembile
UMKHIQIZO — INKUNDLA LANDA I-SVG LANDA I-PNG
Ababambisani abathathu abangaqondakali be-Asrosan behlangana ndawonye enkundleni yomsebenzi yesitudiyo ekhanyayo emaphakathi
ITHIMBA / ISITUDIYO LANDA I-SVG LANDA I-PNG

Ukuthola amanye amafomethi noma izicelo zemidiya, xhumana no-hello@asrosan.com.

06 — AMABHRENDI AMAPHULETIFOMU

Iphulethiomu ngalinye linobuwena balo. Khiqiza uphawu ngendlela olukhishwa ngayo — lungashintshiwe, endaweni yalo — futhi gcina iphalethi ehambisana nalo. Imibuzo yabezindaba yawo womathathu ithunyelwa ekhelini elingenhla.

IGAMA ELISEMTHETHWENI
ASROSAN, LLC — inkampani enomthwalo olinganiselwe yase-Delaware
IZIGABA
Ezokuzijabulisa · Ukuphepha ku-inthanethi · Ubunjiniyela
ABEZINDABA
hello@asrosan.com

07 — MASCOT

Slantern is the Asrosan mascot. It is the mark, stood up and given somewhere to look: three bars under a hood, one lens, one antenna, leaning 14° forward. It appears where the site wants a companion rather than a logo, and it never replaces the mark.

ORIGIN

Slantern was born the day the mark was drawn, in the negative space between its three bars. It leans 14°, like the mark. It has never once stood up straight. It does not speak; when it has something to say, the lens brightens, and the antenna tip pings.

PERSONALITY

  • Curious
  • Watchful
  • Forward-leaning
  • Quiet

CONSTRUCTION

  1. 01 — Leans exactly 14° forward, the mark's skew. The feet stay level.
  2. 02 — Three bars, turquoise / neutral / gold, left to right. Bar width to gap is 2 : 1, as in the mark.
  3. 03 — Hood radius equals half the body width: one half-circle, cut by the two gaps.
  4. 04 — One circular lens in the middle bar, centred, in the upper third. It is never skewed with the body.
  5. 05 — Antenna rises from the hood apex: a short stem and a gold tip.
  6. 06 — Two wedge feet in a dark neutral, the front one longer, so the lean holds.
  7. 07 — Clear space around the mascot equals the height of the antenna.
  8. 08 — Minimum size is 24 px wide. Below that, use the mark.

DO

  • — Use it on a plain field: black, white, or a single brand colour.
  • — Use one pose per surface. Idle is the default.
  • — Let it lean. Space is on the side it leans toward.

DON'T

  • — Never straighten it.
  • — Never reorder or recolour the bars.
  • — Never add a mouth.
  • — Never mirror it, including in right-to-left layouts.
  • — Never place it on busy imagery.
  • — Never rotate it beyond its 14° lean.
Slantern sticker sheet: all seven poses in a row on black
STICKER SHEET PNG
Name
Slantern (Slan)
Pronounced
SLAN-tern
Species
Signal Sprite
Pronoun
it
Voice
None. It speaks through light: the lens brightens and blinks, the antenna tip pings.
Home
The negative space between the three bars of the mark